Video: Kev thov puffery yog dab tsi?
2024 Tus sau: Stanley Ellington | [email protected]. Kawg hloov kho: 2023-12-16 00:17
Hauv kev cai lij choj, mob plab yog lus tshaj tawm los yog thov uas qhia txog cov ntsiab lus es tsis yog lub hom phiaj kev xav, uas tsis muaj "tus neeg tsim nyog" yuav siv qhov tseeb. Puffery ua hauj lwm rau "puff up" ib tug exaggerated duab ntawm dab tsi yog piav thiab yog tshwj xeeb tshaj yog featured nyob rau hauv cov lus tim khawv.
Ua li no, piv txwv ntawm puffery yog dab tsi?
Kev tshaj tawm mob plab yog ib txoj kev tshaj tawm txoj cai uas siv 'puffed' los yog exaggerated thov nyob rau hauv cov nqe lus dav dav txog ib yam khoom los yog kev pab cuam uas yog ib tug teeb meem ntawm kev xav, los yog subjective, nyob rau hauv cov xwm. Cov lus thov tsis tuaj yeem raug pov thawj lossis tsis lees paub. Rau piv txwv , ib lub tuam txhab tuaj yeem thov lawv ua daim pam zoo tshaj plaws hauv ntiaj teb.
Ib yam li ntawd, puffery yog dab tsi thiab nws cuam tshuam li cas rau daim ntawv cog lus? Qhov exaggeration ntawm cov khoom advertised los yog cov kev pab cuam qhov zoo yog ib tug "mere mob plab , "ib lo lus uas siv los piav txog kev lag luam feem ntau ua kom nyiam mloog. Txawm li cas los xij, hauv qee lub tsev hais plaub yuav tuav ib qho kev tshaj tawm los ua tus tswj tau cog lus.
Ntawm no, vim li cas puffery tso cai rau hauv kev tshaj tawm?
“ Puffery ” yog cov lus tshaj tawm lossis tshaj tawm ua rau lub hom phiaj ntawm kev nyiam cov neeg yuav khoom rau ib yam khoom lossis kev pabcuam. Nws yog feem ntau siv nyob rau hauv kev twb kev txuas nrog kev tshaj tawm thiab cov ntawv pov thawj ntawm kev muag khoom. Nws yog xav tias feem ntau cov neeg siv khoom yuav paub txog mob plab raws li kev xav uas tsis tuaj yeem txheeb xyuas tau.
Qhov txawv ntawm puffery thiab kev dag ntxias yog dab tsi?
Kev dag ntxias . Puffery tsis npaj rau dag . Kev tshaj tawm uas txhob txwm dag ntxias lossis ua cov lus tsis tseeb yog txhaum cai, thaum mob plab yog raug cai. Sib piv koj cov khoom rau cov neeg sib tw yam tsis muaj kev tshawb fawb tshawb fawb los qhia koj cov lus thov tuaj yeem ua rau raug nqi kev dag ntxias.
Pom zoo:
Dab tsi yog daim ntawv thov ntawm elasticity ntawm kev thov?
Kev thov ntawm Tus Nqi Elasticity ntawm Qhov Xav Tau Cov thawj tswj hwm pej xeem pom qhov tsis txaus ntseeg hauv kev thov luam yeeb, yog li lawv pom nws muaj txiaj ntsig los nce se loj. Kev ntsuas tus nqi hloov pauv ntawm qhov xav tau pab cov tswj hwm pej xeem txhawm rau txhim kho cov nyiaj hli yam tsawg kawg kom ua kom muaj txiaj ntsig zoo rau ob qho tib si nrog rau kev ua haujlwm
Dab tsi yog qhov kev thov thiab hom kev thov hauv kev lag luam?
Hom Kev Xav Tau hauv Kev Lag Luam. Kev xav tau ntawm tus kheej thiab kev lag luam xav tau: Cov kev xav tau ntawm tus kheej yog hais txog qhov kev thov rau cov khoom thiab cov kev pabcuam los ntawm ib tus neeg siv khoom, qhov kev xav tau ntawm kev lag luam yog qhov kev thov rau cov khoom lag luam los ntawm txhua tus neeg siv khoom uas yuav cov khoom ntawd
Qhov txawv ntawm puffery thiab kev dag ntxias yog dab tsi?
Kev dag ntxias. Puffery tsis xav dag. Kev tshaj tawm uas txhob txwm dag ntxias lossis ua dag dag yog txhaum cai, thaum puffery raug cai. Sib piv koj cov khoom rau cov neeg sib tw yam tsis muaj kev tshawb fawb tshawb fawb los qhia koj cov lus thov tuaj yeem ua rau raug nqi dag
Thaum kev lag luam nkag mus rau kev lag luam vim kev poob qis hauv kev thov dab tsi yuav tshwm sim rau qib nqi?
A) Thaum kev lag luam nkag mus rau kev lag luam poob qis vim qhov kev thov poob qis, yuav ua li cas rau qib nqi? Cov khoom tso tawm thiab cov nqi nkag ib txwm poob thaum muaj kev lag luam poob qis. Tus nqi nce nqi nce thaum lub sij hawm boom thiab ntog thaum lub sij hawm kev lag luam, nws ib txwm tsis mus qis dua xoom vim tias cov nyiaj tau nce tsis tu ncua
Yuav ua li cas economists kwv yees los ntawm kev tsim ib qho kev thov nkhaus thaum twg qhov kev thov nkhaus yuav pab tau?
Raws li tus nqi ntawm qhov zoo lossis kev pabcuam txo qis tib neeg feem ntau xav yuav ntau ntawm nws thiab rov ua dua. Vim li cas aneconomist tsim kev lag luam xav tau nkhaus? Ua piv txwv yuav ua li cas tib neeg yuav hloov lawv cov kev yuav khoom thaum tus nqi hloov. Daim ntawv cog lus ntawm tus nqi thiab cov khoom lag luam