Cov txheej txheem:
Video: Dab tsi yog plaub yam uas cuam tshuam rau kev lag luam ntawm kev pabcuam?
2024 Tus sau: Stanley Ellington | [email protected]. Kawg hloov kho: 2023-12-16 00:17
Kev pabcuam kev lag luam muaj cov yam ntxwv tshwj xeeb uas yuav tsum tau tshawb nrhiav thiab nkag siab thaum tsim cov phiaj xwm kev lag luam thiab cov tswv yim sib tw. Plaub yam tseem ceeb ntawm kev lag luam kev pabcuam yog: Intangibility , Kev tsis sib haum xeeb , Kev puas tsuaj , thiab Variability.
Kuj paub, dab tsi yog cov yam ntxwv ntawm kev lag luam kev pabcuam?
Cov kev pabcuam tshwj xeeb thiab plaub tus yam ntxwv cais lawv ntawm cov khoom, uas yog kev tsis sib haum xeeb , hloov pauv , kev tsis sib haum xeeb , thiab kev puas tsuaj.
Cov yam ntxwv ntawm Kev Pabcuam - 4 Cov yam ntxwv tseem ceeb: Intangibility, Inseparability, Variability thiab Perishability
- Intangibility:
- Inseparability:
- Variability:
- Perishability:
Kuj Paub, plaub tus yam ntxwv ntawm kev pabcuam siv rau Airbnb li cas? Cov kev pabcuam ntawm Airbnb Muaj plaub yam ntxwv uas cuam tshuam rau kev lag luam ntawm kev pabcuam , yog, kev pabcuam intangibility, inseparability, variability, perishability (Armstrong & Kotler, 2015).
Ib yam li ntawd, cov yam ntxwv tseem ceeb ntawm kev pabcuam yog dab tsi?
Cov yam ntxwv tseem ceeb tshaj plaws ntawm kev pabcuam yog:
- Tsis muaj tswv cuab.
- Intangibility.
- Kev tsis sib haum xeeb.
- Variability.
- Kev puas tsuaj.
- Cov neeg siv kev koom tes.
Cov teeb meem ntawm kev lag luam kev pabcuam yog dab tsi?
Abstract: Cov yam ntxwv tshwj xeeb hu ua intangibility, inseparability nyob rau hauv ntau lawm thiab noj, perishability, irrevocability thiab heterogeneity ua kev pabcuam txawv ntawm qhov zoo thiab pose vexing teeb meem uas tsis ntsib los ntawm cov khoom lag luam.
Pom zoo:
Plaub yam ntxwv tshwj xeeb uas cuam tshuam rau kev yuav khoom ntawm cov neeg siv khoom yog dab tsi?
Raws li Yakup & Jablonsk (2012), Cov neeg siv khoom tus cwj pwm yog cuam tshuam los ntawm tus neeg yuav khoom tus yam ntxwv thiab los ntawm tus neeg yuav khoom txoj kev txiav txim siab. Cov yam ntxwv ntawm cov neeg yuav khoom muaj xws li plaub yam tseem ceeb: kab lis kev cai, kev sib raug zoo, tus kheej, thiab kev puas siab puas ntsws
Qhov sib txawv ntawm kev lag luam lag luam thiab kev lag luam kev lag luam yog dab tsi?
Qhov sib txawv tseem ceeb ntawm kev lag luam kev lag luam thiab kev lag luam kev lag luam. Lub hom phiaj tseem ceeb hauv kev lag luam kev lag luam yog kom txaus siab rau cov neeg siv khoom los ntawm kev muag khoom rau lawv thiab ua tiav lawv cov kev xav tau thiab tau txais txiaj ntsig. Lub hom phiaj tseem ceeb ntawm kev lag luam kev lag luam yog kom muaj txiaj ntsig zoo rau tib neeg hauv lub sijhawm ntawm kev sib raug zoo
Dab tsi yog ib qho ntawm thawj kev lag luam cuam tshuam los ntawm kev lag luam kiv puag ncig?
Textiles yog qhov tseem ceeb ntawm kev lag luam ntawm Industrial Revolution nyob rau hauv cov nqe lus ntawm kev ua hauj lwm, tus nqi ntawm cov zis thiab peev peev. Kev lag luam textile kuj yog thawj zaug siv txoj kev tsim khoom niaj hnub no. Kev Lag Luam Kev Lag Luam tau pib hauv Great Britain, thiab ntau qhov kev tsim kho thev naus laus zis yog los ntawm British keeb kwm
Qhov twg hauv qab no yog tus yam ntxwv ntawm kev lag luam rau kev lag luam kev lag luam?
Kev lag luam-rau-kev lag luam (B2B) yam ntxwv: Cov neeg siv khoom muaj peev xwm yooj yim rau ib leeg tawm / ntu. Ntau tus neeg koom nrog hauv kev yuav khoom. Kev tshaj lij kev yuav khoom raws li cov ntaub ntawv thiab kev tsim nyog. Kev tsom xam yog nyob ntawm tus nqi thiab kev txuag nqi
Puas yog ib qho kev sau ntawm cov tuam txhab ywj pheej uas siv cov ntaub ntawv thev naus laus zis los tswj hwm lawv cov txiaj ntsig cov txiaj ntsig los sib sau ua khoom lag luam lossis kev pabcuam rau kev lag luam?
Lub vev xaib muaj txiaj ntsig yog ib qho kev sau ntawm cov tuam txhab ywj pheej uas siv cov ntaub ntawv thev naus laus zis los tswj hwm lawv cov txiaj ntsig kev sib koom ua ke tsim khoom lossis kev pabcuam rau kev lag luam. Ib lub tuam txhab tuaj yeem siv kev tswj hwm ntau dua ntawm nws cov neeg xa khoom los ntawm kev muaj: ntau tus neeg muag khoom