Video: Dab tsi yog cross channel kav khw?
2024 Tus sau: Stanley Ellington | [email protected]. Kawg hloov kho: 2023-12-16 00:17
Hla - kev muag khoom channel yog qhov tshwm sim loj zuj zus uas feem ntau ntawm cov neeg siv khoom hauv online nyiam tuaj online thiab yuav khoom offline. Online yog koj lub vev xaib, offline yog koj lub khw cib-thiab-mortar.
Ib yam li ntawd, nws tau nug tias, kev yuav khoom hla yog dab tsi?
Hla Khw txhais tau hais tias kev lees txais kev them nyiaj los ntawm CHRS Cov Lag Luam ntawm Cov Nyiaj Txiag thiab kev lees txais kev lees paub los ntawm Tuam Txhab ntawm Lub Tuam Txhab Nyiaj Txiag sib raug rau CHRS Cov Lag Luam. Hla Khw txhais tau hais tias kev hwm kev sib raug zoo, los ntawm cov lag luam AMO sib txawv, ntawm Cov Nyiaj Txiag sib raug rau lwm cov lag luam AMO.
Ib yam li ntawd, dab tsi yog channel hauv khw muag khoom? Ib qho kev faib tawm channel yog cov saw hlau ntawm cov lag luam lossis cov neeg nruab nrab los ntawm qhov zoo lossis kev pabcuam dhau mus txog thaum nws mus txog tus neeg yuav khoom zaum kawg lossis cov neeg siv khoom kawg. Kev faib tawm cov channel tuaj yeem suav nrog wholesalers, cov khw muag khoom , distributors, thiab txawm hauv Internet.
Tsis tas li cov lus nug yog, cross channel txhais li cas?
Hla - channel marketing (tseem hu ua multi- channel lub omni- channel marketing) suav nrog kev tswj hwm koj lub hom phiaj kev nthuav tawm thoob plaws hauv social media, mobile apps, websites, email thiab lus pom zoo ntawm qhov ncauj. Hla - channel kev lag luam muab cov neeg siv khoom sib koom ua ke, kev paub zoo ib yam thoob plaws koj lub hom phiaj.
Vim li cas ntau channel khw muag khoom tseem ceeb?
Nrog ntau - kev muag khoom channel , cov lag luam tuaj yeem muab lawv cov neeg siv khoom sib txawv los yuav los ntawm lawv, txhawb lawv cov nyiaj tau los, thiab tseem sau tseem ceeb cov ntaub ntawv ntawm lawv cov neeg siv khoom yuav khoom uas lawv tuaj yeem siv los txhim kho lawv cov kev muag khoom ntxiv.
Pom zoo:
Lub khw muag khoom muaj kev txwv kev pabcuam yog dab tsi?
Ib lub khw muag khoom uas tsuas yog muab qee qhov kev pabcuam rau cov neeg yuav khoom xwb, tab sis feem ntau muag cov khoom ntawm luv nqi. Los ntawm: cov khw muag khoom txwv nyob hauv phau ntawv txhais lus ntawm Kev Lag Luam thiab Kev Tswj Xyuas »
Lo lus nug qhib hauv khw muag khoom yog dab tsi?
Ib lo lus nug qhib-kawg muag yog feem ntau aprobing lo lus nug txhawm rau kom tau txais kev cia siab los tham ntxiv txog nws txoj kev lag luam, nws cov teeb meem, thiab nws xav tau. Raws li koj tuaj yeem xav los ntawm lub npe nws tus kheej, cov lus nug no "qhib", uas yog, lawv tsis muaj cov lus teb tshwj xeeb
Dab tsi yog cross channel?
Kev lag luam hla kev lag luam (tseem hu ua ntau-channel lossis omni-channel kev lag luam) suav nrog kev tswj hwm koj lub lag luam kev nthuav tawm thoob plaws hauv kev tshaj xov xwm, mobile apps, websites, email thiab lus pom zoo ntawm qhov ncauj. Kev lag luam hla-channel muab rau cov neeg siv khoom ua ke, kev paub zoo ib yam thoob plaws koj hom
Dab tsi yog qhov txawv ntawm e khw thiab khw muag khoom noj khoom haus?
Kev yuav khoom yuav siv sij hawm ntau heev yog tias koj tsis tau txiav txim siab seb yuav yuav dab tsi. Los ntawm qhov sib txawv, kev yuav khoom hauv online tso cai rau tib neeg mus kav txhua lub sijhawm, nyob qhov twg, thiab tau kawg tsis muaj ciam teb ntawm lub tebchaws. Qhov tseeb, ob txoj hauv kev ntawm kev yuav khoom yog tib lub hom phiaj, uas yog yuav khoom
Lub khw muag khoom channel yog dab tsi?
Kev lag luam channel tsom mus rau kev faib khoom ntawm cov chaw tsim khoom rau cov neeg siv khoom. Piv txwv li, cov tuam txhab xws li Dell thiab Avon zam cov khw muag khoom thiab cov khw muag khoom los ntawm kev siv lawv lub tsev rau khoom thiab cov neeg muag khoom muag rau cov neeg siv khoom