Cov txheej txheem:
Video: Dab tsi yog segmentation matrix?
2024 Tus sau: Stanley Ellington | [email protected]. Kawg hloov kho: 2023-12-16 00:17
Siv tus qauv. Lub khw Segmentation Matrix yog ib qho cuab yeej ua lag luam tsom xam uas tso cai rau koj pom tias ntau ntu tau ua li cas nrog cov khoom lag luam. Kev ua lag luam segmentation yog ib lub tswv yim uas faib kev lag luam rau hauv ntau hom kev ua lag luam kom ua tau zoo dua lub hom phiaj nws cov khoom rau cov neeg siv khoom tsim nyog.
Ua raws li qhov xav tau, 4 hom kev lag luam segmentation yog dab tsi?
Plaub Hom Kev Lag Luam Segmentation
- Demographic segmentation.
- Psychographic segmentation.
- Kev coj tus cwj pwm segmentation.
- Geographic segmentation.
Ib yam li ntawd, txhais li cas los ntawm kev lag luam segmentation? Kev lag luam segmentation yog txheej txheem ntawm kev faib a kev ua lag luam ntawm cov neeg siv khoom muaj peev xwm rau hauv pawg, lossis ntu, raws li cov yam ntxwv sib txawv. Cov ntu tsim yog tsim los ntawm cov neeg siv khoom uas yuav teb zoo ib yam kev lag luam cov tswv yim thiab leej twg qhia tus yam ntxwv zoo ib yam li kev nyiam, xav tau, lossis thaj chaw.
Tom qab ntawd, dab tsi yog segmentation nrog piv txwv?
Rau piv txwv , tej yam ntxwv ntawm lub khw ntu suav nrog kev nyiam, kev ua neej, hnub nyoog, poj niam txiv neej, thiab lwm yam piv txwv ntawm kev ua lag luam segmentation suav nrog thaj chaw, pej xeem, psychographic, thiab kev coj cwj pwm.
Dab tsi yog 5 ntu kev lag luam?
Hom Kev Lag Luam Segmentation
- Geographic Segmentation. Thaum feem ntau yog ib pawg ntawm cov pej xeem, thaj chaw segmentation feem ntau yog qhov yooj yim tshaj plaws.
- Demographic Segmentation.
- Firmographic Segmentation.
- Cwj Pwm Segmentation.
- Psychographic Segmentation.
Pom zoo:
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