Cov txheej txheem:
Video: Dab tsi yog qhov kev lag luam sib xyaw rau cov kev pabcuam?
2024 Tus sau: Stanley Ellington | [email protected]. Kawg hloov kho: 2023-12-16 00:17
Cov kev pabcuam kev lag luam sib xyaw yog kev sib txuas ntawm cov ntsiab lus sib txawv ntawm kev pabcuam kev lag luam uas cov tuam txhab siv los sib txuas lus lawv lub koom haum thiab cov lus tshaj tawm rau cov neeg siv khoom. Cov sib tov muaj xya P's i.e. Khoom, Nqis, Qhov Chaw, Tshaj Tawm, Tib neeg, txheej txheem thiab pov thawj lub cev.
Raws li txoj cai, 7 P's ntawm kev pabcuam kev lag luam yog dab tsi?
Kev lag luam kev lag luam yog dominated los ntawm 7 Ps ntawm kev lag luam xws li Cov Khoom, Nqe, Qhov Chaw, Kev Tshaj Tawm, Cov Neeg, Cov Txheej Txheem thiab cov pov thawj ntawm lub cev.
Tom qab ntawd, lo lus nug yog, dab tsi yog cov txheej txheem hauv kev lag luam? Nws yog ib feem ntawm 7 P's ntawm lub sib xyaw ua lag luam los yog ncua P's sib xyaw ua lag luam . Tus naj npawb ntawm kev nkag siab txog lub tswv yim ntawm tus txheej txheem raws li ib feem ntawm cov sib xyaw ua lag luam . Txheej txheem yog hais txog kev khiav ntawm cov dej num lossis cov txheej txheem uas tshwm sim thaum muaj kev sib cuam tshuam ntawm cov neeg siv khoom thiab cov lag luam.
Tsis tas li ntawd, dab tsi yog kev lag luam sib xyaw piav qhia hauv luv luv Service Marketing Max?
Cov kev pabcuam kev lag luam sib xyaw tseem hu ua ib qho txuas ntxiv sib xyaw ua lag luam thiab yog ib feem tseem ceeb ntawm a kev pabcuam kev tsim qauv tsim. Qhov txuas ntxiv kev pabcuam kev lag luam sib xyaw muab 3 ntxiv P's uas suav nrog Cov Neeg, Txheej Txheem thiab Cov pov thawj ntawm lub cev. Tag nrho cov xwm txheej no yog qhov tsim nyog rau qhov zoo tshaj plaws kev pabcuam kev xa khoom.
Dab tsi yog cov tswv yim sib txawv ntawm tus nqi?
Hom Kev Them Nqi Cov Tswv Yim
- Kev sib tw-raws li tus nqi.
- Nqi-Plus Nqe.
- Dynamic Pricing.
- Freemium Pricing.
- Tus nqi siab-qis.
- Tus nqi teev ib teev.
- Skimming Pricing.
- Tus nqi nkag.
Pom zoo:
Qhov sib txawv ntawm kev lag luam ua lag luam thiab cov neeg siv khoom lag luam yog dab tsi?
Kev Lag Luam Lag Luam: Kev Lag Luam Kev Lag Luam yog hais txog kev muag cov khoom lag luam lossis cov kev pabcuam lossis ob qho tib si los ntawm ib lub koom haum rau lwm lub koom haum uas txuas ntxiv muag tib yam lossis siv los txhawb lawv tus kheej. Hauv cov neeg siv khoom lag luam, cov khoom muag muag rau cov neeg siv khoom siv rau lawv tus kheej siv lossis siv los ntawm lawv tsev neeg
Cov khoom lag luam yog dab tsi thiab vim li cas thiaj yuav tsum muaj kev sib tw ua lag luam zoo nrog cov khoom lag luam?
Vim li cas thiaj yuav tsum muaj kev sib tw zoo tshaj plaws nyob rau hauv cov khoom lag luam? Txhua lub tuam txhab yuav tsum muaj cov khoom zoo tib yam kom tus neeg yuav khoom tsis them nyiaj ntxiv rau qee lub tuam txhab cov khoom
Qhov sib txawv ntawm kev lag luam lag luam thiab kev lag luam kev lag luam yog dab tsi?
Qhov sib txawv tseem ceeb ntawm kev lag luam kev lag luam thiab kev lag luam kev lag luam. Lub hom phiaj tseem ceeb hauv kev lag luam kev lag luam yog kom txaus siab rau cov neeg siv khoom los ntawm kev muag khoom rau lawv thiab ua tiav lawv cov kev xav tau thiab tau txais txiaj ntsig. Lub hom phiaj tseem ceeb ntawm kev lag luam kev lag luam yog kom muaj txiaj ntsig zoo rau tib neeg hauv lub sijhawm ntawm kev sib raug zoo
Dab tsi yog qhov piv txwv ntawm kev lag luam rau kev lag luam b2b kev lag luam quizlet?
Piv txwv li, manufacturers, yuav cov khoom siv raw, cov khoom siv thiab cov khoom siv los tsim lawv tus kheej cov khoom. Siv Burt's Bees ua piv txwv ntawm kev yuav B2B. Lawv siv ntau cov tswv yim los tsim lawv cov khoom zoo nkauj
Puas yog ib qho kev sau ntawm cov tuam txhab ywj pheej uas siv cov ntaub ntawv thev naus laus zis los tswj hwm lawv cov txiaj ntsig cov txiaj ntsig los sib sau ua khoom lag luam lossis kev pabcuam rau kev lag luam?
Lub vev xaib muaj txiaj ntsig yog ib qho kev sau ntawm cov tuam txhab ywj pheej uas siv cov ntaub ntawv thev naus laus zis los tswj hwm lawv cov txiaj ntsig kev sib koom ua ke tsim khoom lossis kev pabcuam rau kev lag luam. Ib lub tuam txhab tuaj yeem siv kev tswj hwm ntau dua ntawm nws cov neeg xa khoom los ntawm kev muaj: ntau tus neeg muag khoom