Cov neeg ua lag luam hu ua dab tsi?
Cov neeg ua lag luam hu ua dab tsi?

Video: Cov neeg ua lag luam hu ua dab tsi?

Video: Cov neeg ua lag luam hu ua dab tsi?
Video: KEV UA LAG UA LUAM 2024, Kaum ib hlis
Anonim

Cov hauj lwm xws li advertising copywriters thiab graphics designers ua hauj lwm nyob rau hauv ib tug muaj tswv yim los yog kos duab thawj coj. Advertising copywriters sau ntawv kev tshaj tawm , hauv online kev tshaj tawm , daim ntawv qhia, los yog kev lag luam scripts rau ntau yam ad nruab nrab, thiab tseem yuav tsum tau muaj peev xwm pom kev sau ntawv thiab cov qauv sau ntawv yuam kev yooj yim.

Ib yam li ntawd, 4 hom kev tshaj tawm yog dab tsi?

Kev paub, kev paub, kev paub. Taw qhia kev tshaj tawm yog txhua yam hais txog kev paub txog cov lus. Cov no zoo tag nrho yog tias koj tab tom tsim cov khoom lag luam lossis tej zaum tso tawm cov khoom tshiab lossis kev pabcuam. Cov no hom kev tshaj tawm nyob ntawm no los qhia, lom zem, lossis xav paub ntxiv.

Kuj Paub, xov tooj cua lag luam hu ua dab tsi? Xov tooj cua tshaj tawm . Cov tshaj tawm tshaj tawm yog "qhov chaw kev lag luam ", uas ib txwm kav tsis ntev tshaj li ib feeb, thiab cov kev pab cuam ntev dua, feem ntau khiav mus txog ib teev, lub npe hu ua "informercials".

Tsis tas li ntawd, koj yuav tsum tau ua lag luam li cas?

Tag nrho cov hauj lwm nyob rau hauv lub teb ntawm kev lag luam advertising xav tau bachelor's degree . Cov thawj coj kos duab tuaj yeem kawm cov duab kos duab lossis thaij duab, thaum cov kws sau ntawv tuaj yeem nrhiav ib qho degree hauv kev sau xov xwm lossis lus Askiv. Qee qhov kev xaiv media planners thiab advertising account executives yuav xav txog kev kawm yog kev lag luam lossis kev tshaj tawm.

Daim ntawv tshaj tawm zoo tshaj plaws yog dab tsi?

  • Social Media. Nrog 56% ntawm cov neeg Amelikas muaj qhov profile nrog kev pabcuam kev sib tham, kev sib raug zoo yog qhov tsis muaj qhov tsis ntseeg txog kev tshaj tawm cov neeg tua neeg kom ua kom muaj txiaj ntsig zoo tshaj plaws thiab siv nyiaj tsawg li sai tau.
  • Sau Media.
  • TV.
  • Xov tooj cua.
  • Xa ntawv ncaj qha.
  • Email.

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