Dab tsi yog ntau channel funnel hauv Google Analytics?
Dab tsi yog ntau channel funnel hauv Google Analytics?

Video: Dab tsi yog ntau channel funnel hauv Google Analytics?

Video: Dab tsi yog ntau channel funnel hauv Google Analytics?
Video: Конверсия по последнему клику и многоканальные последовательности Google Analytics 2024, Kaum ib hlis
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Cov Ntau - Channel Funnels cov ntaub ntawv combines cov Google Analytics cov ntaub ntawv hloov dua siab tshiab nrog cov kab ke ntawm kev sib cuam tshuam ntes hauv cov ncuav qab zib. Ntau - Channel Funnels tshaj tawm cov lus nug rov qab cov ntaub ntawv raws li ib qho piv txwv ntawm 1 lab txoj kev hloov pauv.

Tsis tas li ntawd, dab tsi yog multichannel attribution?

Ntau - channel attribution yog ib txheej ntawm cov cai uas muab credit rau kev muag khoom thiab cov nyiaj tau los rau touchpoints hla cov neeg siv khoom. Ntau - channel attribution yuav tsum tau ua nrog qhov kawg ntawm qhov: nyiaj tau los. Kev tsim nyog hais txog cov kev cai thiab cov txheej txheem siv los muab tus nqi thoob plaws ntau channel thiab touchpoints.

Ib sab saum toj no, daim ntawv ceeb toom lub sij hawm lag luam qhia li cas? Time Lag qhia qhia ntau npaum li cas sij hawm (hauv hnub) dhau los ntawm ib tus neeg siv thawj zaug raug (nyem lossis kev xav) thiab lawv cov kev hloov pauv tom ntej.

Tom qab ntawd, kev tshaj tawm channel yog dab tsi?

Txheej txheem cej luam. Kev yuav khoom Channel qhia muab cov ntsiab lus saib ntawm cov ntaub ntawv ntawm cov chaw khiav tsheb mus rau koj lub vev xaib. Cov ntawv ceeb toom no siv Google lub neej ntawd channel lub koom haum los categorize qhov chaw tsheb mus rau hauv cov qeb xws li xa mus, nrhiav organic, ncaj qha, email, social, thiab lwm yam.

Cov hom phiaj twg muaj nyob hauv Google Analytics?

  • Destination, Event, Duration, Pages/Screens per Session.
  • Destination, Event, Pageview, Social.
  • Qhov chaw, xwm txheej, sijhawm, cov neeg siv ib zaug.
  • Pageview, Event, Transaction, Social.

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