Video: Dab tsi yog kev muag khoom orientation hauv kev lag luam?
2024 Tus sau: Stanley Ellington | [email protected]. Kawg hloov kho: 2023-12-16 00:17
Kev Muag Khoom yog kev lag luam ua kom tau txais txiaj ntsig los ntawm kev tsom mus rau kev yaum tib neeg mus yuav cov khoom lag luam es tsis nkag siab cov neeg siv khoom xav tau. Kev tsom xam yog muab tso rau hauv kev tshaj tawm thiab txhim kho lub peev xwm ntawm cov muag zog. Cov khoom thiab lub peev xwm ntau lawm ua ntej tus neeg siv khoom.
Tsis tas li lo lus nug yog, qhov txawv ntawm kev muag khoom thiab kev lag luam kev taw qhia yog dab tsi?
Qhov loj qhov sib txawv ntawm kev lag luam orientation thiab kev muag khoom yog tias ib lub tswv yim zoo li sab nraud thiab ib qho zoo li sab hauv. Hauv kev sib piv, a muag - taw qhia kev lag luam zoo li sab hauv; nws yog kev tsom mus rau sab hauv thiab ntseeg tias kev tsim cov khoom lag luam zoo thiab cov kev pabcuam yog tus yuam sij rau kev nyiam cov neeg siv khoom.
Qhov thib ob, qhov teeb meem ntawm kev muag khoom yog dab tsi? Qhov tsis zoo ntawm cov khoom kev taw qhia . Cov khoom lag luam rau cov khoom lag luam, tsis yog cov khoom lag luam rau cov neeg siv khoom. Kev muag khoom . Cov neeg siv khoom tsis kam yuav ntawm lawv tus kheej yog li cov tuam txhab yuav tsum yaum lawv mus yuav, yuav ntau dua, thiab yuav ntau zaus. Feem ntau hauv BUYERS kev ua lag luam: khoom siv> kev thov.
Kuj paub, qhov piv txwv ntawm kev taw qhia kev lag luam yog dab tsi?
Ib lub tuam txhab siv kev lag luam kev taw qhia invests lub sij hawm tshawb fawb cov tiam sis tam sim no nyob rau hauv ib tug muab kev ua lag luam . Rau piv txwv , yog lub tuam txhab tsheb koom nrog kev lag luam kev taw qhia , nws yuav tshawb fawb yam uas cov neeg siv khoom xav tau thiab xav tau hauv lub tsheb ntau dua li cov qauv tsim los ua raws li cov qauv ntawm lwm cov tuam ntxhab.
Dab tsi yog qhov txawv ntawm cov neeg siv khoom taw qhia thiab kev lag luam kev taw qhia?
Versus Product Differentiaton tuam txhab uas muag nrog rau kev lag luam orientation feem ntau hu ua cov neeg siv khoom -centric, tab sis tuam txhab uas muag nrog a khoom kev taw qhia hu ua khoom-centric. Ib sib txawv yog li kev lag luam - taw qhia tuam txhab uas muag ua kev lag luam tshawb nrhiav thiab teb rau cov neeg siv khoom qhov tsom.
Pom zoo:
Qhov sib txawv ntawm kev lag luam ua lag luam thiab cov neeg siv khoom lag luam yog dab tsi?
Kev Lag Luam Lag Luam: Kev Lag Luam Kev Lag Luam yog hais txog kev muag cov khoom lag luam lossis cov kev pabcuam lossis ob qho tib si los ntawm ib lub koom haum rau lwm lub koom haum uas txuas ntxiv muag tib yam lossis siv los txhawb lawv tus kheej. Hauv cov neeg siv khoom lag luam, cov khoom muag muag rau cov neeg siv khoom siv rau lawv tus kheej siv lossis siv los ntawm lawv tsev neeg
Cov khoom lag luam yog dab tsi thiab vim li cas thiaj yuav tsum muaj kev sib tw ua lag luam zoo nrog cov khoom lag luam?
Vim li cas thiaj yuav tsum muaj kev sib tw zoo tshaj plaws nyob rau hauv cov khoom lag luam? Txhua lub tuam txhab yuav tsum muaj cov khoom zoo tib yam kom tus neeg yuav khoom tsis them nyiaj ntxiv rau qee lub tuam txhab cov khoom
Qhov sib txawv ntawm kev lag luam lag luam thiab kev lag luam kev lag luam yog dab tsi?
Qhov sib txawv tseem ceeb ntawm kev lag luam kev lag luam thiab kev lag luam kev lag luam. Lub hom phiaj tseem ceeb hauv kev lag luam kev lag luam yog kom txaus siab rau cov neeg siv khoom los ntawm kev muag khoom rau lawv thiab ua tiav lawv cov kev xav tau thiab tau txais txiaj ntsig. Lub hom phiaj tseem ceeb ntawm kev lag luam kev lag luam yog kom muaj txiaj ntsig zoo rau tib neeg hauv lub sijhawm ntawm kev sib raug zoo
Lub luag haujlwm ntawm kev lag luam hauv kev lag luam kev lag luam yog dab tsi?
Yog li, muaj lub luag haujlwm tseem ceeb heev rau cov neeg ua lag luam txhawm rau txhawm rau txhim kho kev lag luam los ntawm kev pib ua lag luam tshiab, tsim cov haujlwm, thiab pab txhawb kev txhim kho hauv ntau lub hom phiaj tseem ceeb xws li GDP, kev xa tawm, kev ua neej nyob, kev txawj ntse thiab kev loj hlob hauv zej zog
Koj puas tau hnov txog kev lag luam kev lag luam koj puas paub tus thawj tswj hwm twg hauv 80's ntseeg hauv kev lag luam kev lag luam?
Cov kev cai nyiaj txiag ntawm Republican Ronald Reagan feem ntau yog raws li kev lag luam kev lag luam. Reagan tau ua cov khoom lag luam-sab kev lag luam ib kab lus hauv tsev neeg thiab tau cog lus tias yuav txo qis hauv cov nyiaj tau los ntawm cov nyiaj tau los thiab txo qis dua ntawm cov peev nyiaj tau txais se