Pop txhais li cas hauv kev tshaj tawm?
Pop txhais li cas hauv kev tshaj tawm?

Video: Pop txhais li cas hauv kev tshaj tawm?

Video: Pop txhais li cas hauv kev tshaj tawm?
Video: "Txhob Lam Xa Nyiaj Mus Cas Kev Hlub" Nkauj Tawm Tshiab/ KabQwj Kwm 4/7/2021 2024, Hlis ntuj nqeg
Anonim

A taw tes ntawm kev yuav khoom los yog POP zaub yog cov khoom lag luam lossis kev tshaj tawm tso rau ib sab ntawm cov khoom muag uas nws txhawb nqa. Cov khoom no feem ntau nyob hauv cheeb tsam checkout lossis lwm qhov chaw uas qhov kev txiav txim siab yuav khoom.

Kuj paub, pop advertising yog dab tsi?

Qhov chaw ntawm kev yuav khoom ( POP ) kev tshaj tawm yog hauv khw kev tshaj tawm uas catches cov xim ntawm cov neeg yuav khoom thaum lawv nyob hauv ib qho chaw. Hom ntawm kev tshaj tawm feem ntau pom muaj nyob rau ntawm cov ntawv luam tawm xws li banners, txee hu-outs, thiab endcap displays.

Ib sab saum toj, POP thiab POS yog dab tsi? POS . Hnub no, Point of Sale ( POS ) feem ntau yog hais txog cov khoom siv kho vajtse thiab software siv los ua cov khoom muag hluav taws xob thiab hloov kho cov khoom lag luam. POP hais txog ib qho kev nce qib uas tshwm sim hauv lub khw, thiab nws tuaj yeem xa mus rau kev tshaj tawm uas tshwm sim ntawm kev xa ntawv thiab kev siv xov tooj ntawm tes thaum cov neeg siv khoom nyob hauv khw

Yog li ntawd, dab tsi yog cov khoom siv pop?

POP stands rau point of purchase. Khoom siv tej zaum yuav muaj xws li kos npe, npe ntawm cov kev pab cuam los yog cov khoom, cov ntaub ntawv, cov khoom, thiab lwm yam. Khoom siv Tej zaum yuav muaj xws li kos npe, daim ntawv teev cov kev pab cuam los yog cov khoom, cov ntaub ntawv, cov khoom, thiab lwm yam. Ua tau zoo, nws muaj peev xwm ua kom lub hom phiaj, upsell, thiab txhim kho cov neeg siv khoom.

Dab tsi yog pop hauv kev lag luam?

Ib qho chaw yuav khoom ( POP ) yog ib lo lus siv los ntawm cov neeg lag luam thiab cov khw muag khoom thaum npaj cov khoom tso rau cov neeg siv khoom, xws li cov khoom lag luam tso tawm tswv yim muab tso rau hauv lub khw muag khoom noj lossis tshaj tawm hauv daim ntawv tshaj tawm txhua lub lim tiam.

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