Cov txheej txheem:

Dab tsi yog lub ntsiab lus ntawm cov neeg hauv kev lag luam sib xyaw?
Dab tsi yog lub ntsiab lus ntawm cov neeg hauv kev lag luam sib xyaw?

Video: Dab tsi yog lub ntsiab lus ntawm cov neeg hauv kev lag luam sib xyaw?

Video: Dab tsi yog lub ntsiab lus ntawm cov neeg hauv kev lag luam sib xyaw?
Video: Ke hlub yog dab tsi? 2024, Kaum ib hlis
Anonim

Ib qho ntawm cov tseem ceeb tshaj plaws sib xyaw ua lag luam yog neeg . Qhov no suav nrog txhua tus neeg uas koom nrog hauv cov khoom lossis kev pabcuam txawm tias ncaj qha lossis tsis ncaj. Tab sis tag nrho cov no neeg muaj lawv tus kheej lub luag haujlwm los ua si hauv kev tsim khoom, kev lag luam , faib, thiab xa cov khoom thiab kev pabcuam rau cov neeg siv khoom.

Tsis tas li ntawd, koj txhais li cas los ntawm kev lag luam sib xyaw?

Txhais: The sib xyaw ua lag luam hais txog cov txheej txheem ntawm kev ua, los yog tactics, uas ib lub tuam txhab siv los txhawb nws lub hom phiaj los yog cov khoom nyob rau hauv lub kev ua lag luam . Lub 4Ps ua ib yam sib xyaw ua lag luam - Nqe, Khoom, Promotion thiab Qhov Chaw. Tus nqi kuj tseem siv tau rau kev demarcation, sib txawv thiab txhim kho cov duab ntawm cov khoom.

Ib yam li ntawd, leej twg yog cov neeg koom nrog kev lag luam? Standardized System ntawm Tus neeg ua lag luam Kev faib tawm. Teem theem ib sab, muaj 5 yam ntawm neeg lag luam : Tus Kws Tshaj Lij, Tus Neeg Loj Hlob Hacker, Tus Kws Tshaj Lij, Tus Kws Tshaj Lij, thiab Tus Drifter. Don Draper, Patron Saint ntawm Storytellers.

Kuj nug, dab tsi yog 7 P's ntawm kev lag luam sib xyaw?

Thaum koj tau tsim koj tus kheej kev lag luam zoo , muaj " Xya P Formula" koj yuav tsum siv los soj ntsuam tas li thiab rov ntsuas koj cov haujlwm ua lag luam xya yog: cov khoom, nqe, nce qib, qhov chaw, ntim, qhov chaw thiab cov neeg.

Koj siv li cas kev lag luam sib xyaw?

Cia peb khawb rau hauv 7p's ntawm kev lag luam sib xyaw

  1. Khoom. Cov khoom yuav tsum ua raws li cov neeg siv khoom xav kom nws ua.
  2. Nqe. Cov khoom lag luam tus nqi yuav tsum muaj kev cuam tshuam cov cwj pwm ntawm koj lub hom phiaj kev lag luam kom zoo tshaj plaws, pitched ntawm txoj cai, tab sis tseem tig tau nyiaj.
  3. Qhov chaw.
  4. Kev txhawb nqa
  5. Cov neeg.
  6. Txheej txheem.
  7. Cov pov thawj ntawm lub cev.

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