Tus neeg siv khoom 360 cov ntaub ntawv qauv yog dab tsi?
Tus neeg siv khoom 360 cov ntaub ntawv qauv yog dab tsi?

Video: Tus neeg siv khoom 360 cov ntaub ntawv qauv yog dab tsi?

Video: Tus neeg siv khoom 360 cov ntaub ntawv qauv yog dab tsi?
Video: Xov Xwm Ceev, 200 Tus Nyuj Twm Tuag, Tim Dab Tsis Tiag 2024, Kaum ib hlis
Anonim

Tau txais a 360 - degree cov neeg siv khoom saib txhais tau tias muaj holistic cov neeg siv khoom profile cov ntaub ntawv uas captures txawv hom cov ntaub ntawv los ntawm thoob plaws channel thiab systems, aggregates uas cov ntaub ntawv kom nkag siab qhov tseem ceeb rau cov neeg siv khoom , thiab siv cov kev nkag siab no rau kev xa tus kheej, koom nrog cov neeg siv khoom kev paub.

Ua raws li qhov xav tau, tus neeg siv khoom 360 yog dab tsi?

Cov 360 - degree cov neeg siv khoom saib yog lub tswv yim, qee zaum suav tias tsis tuaj yeem ua tau, uas cov tuam txhab tuaj yeem tau txais kev pom tiav ntawm cov neeg siv khoom los ntawm kev sib sau cov ntaub ntawv los ntawm cov ntsiab lus sib txawv uas a cov neeg siv khoom tuaj yeem siv tiv tauj nrog rau kev yuav khoom thiab tau txais kev pabcuam thiab kev txhawb nqa.

Ib tug kuj yuav nug, CRM ua li cas? Kev tswj cov neeg siv khoom sib raug zoo ( CRM ) yog technology rau kev tswj hwm tag nrho koj lub tuam txhab kev sib raug zoo thiab kev cuam tshuam nrog cov neeg siv khoom thiab cov neeg siv khoom muaj peev xwm. Lub hom phiaj yog yooj yim: txhim kho kev lag luam kev sib raug zoo. A CRM system pab cov tuam txhab txuas nrog rau cov neeg siv khoom, txhim kho cov txheej txheem, thiab txhim kho cov txiaj ntsig zoo.

Kuj Paub, Salesforce Customer 360 yog dab tsi?

Salesforce Customer 360 yog ib qho cuab yeej uas tso cai rau cov tuam txhab sib txuas Salesforce apps thiab tsim kom muaj kev sib koom ua ke cov neeg siv khoom ID los tsim ib qho kev pom ntawm tus cov neeg siv khoom.

CDP hauv kev lag luam yog dab tsi?

Tus neeg siv khoom cov ntaub ntawv platform ( CDP ) yog ib hom kev ntim khoom software uas tsim kom muaj kev pheej hmoo, sib koom ua ke cov neeg siv khoom lag luam uas nkag mus rau lwm lub tshuab. Cov ntaub ntawv txheej txheem no ces muab rau lwm tus kev lag luam tshuab.

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