Dab tsi yog McDonald txoj hauv kev rau kev tsim qauv thiab kev hloov pauv ntawm kev lag luam sib xyaw?
Dab tsi yog McDonald txoj hauv kev rau kev tsim qauv thiab kev hloov pauv ntawm kev lag luam sib xyaw?

Video: Dab tsi yog McDonald txoj hauv kev rau kev tsim qauv thiab kev hloov pauv ntawm kev lag luam sib xyaw?

Video: Dab tsi yog McDonald txoj hauv kev rau kev tsim qauv thiab kev hloov pauv ntawm kev lag luam sib xyaw?
Video: keeb thawj xeeb tham xwm txheej ntiaj teb ua haiv rau tsoom hmoob paub txog kev ncaj ncees- #124 2024, Kaum ib hlis
Anonim

Tag nrho cov hauv qab no hais kom raug McDonald's mus kom ze rau tus qauv thiab hloov kho ntawm kev lag luam sib xyaw tsuas yog: - McDonald tus standardizes ib co chaw ntsiab thiab adapts lwm tus. - McDonald tus standardizes ib co khoom ntsiab thiab adapts lwm tus. - McDonald tus standardizes ib co nqi ntsiab thiab adapts lwm tus.

Ua raws li qhov kev pom no, kev tsim qauv thiab kev hloov pauv yog dab tsi?

Kev kho kom haum vs. Standardization . Koj tsis tuaj yeem hais kev yoog raws tsis hais standardization ; lawv yog ob sab ntawm tib npib nyiaj. Lawv ob leeg sawv cev ib txoj kev muag khoom txawv teb chaws. Raws li tau hais tseg, kev yoog raws koom nrog kev hloov kho ib yam khoom kom ua tau raws li cov kev cai hauv zos thiab kev lis kev cai.

Kuj Paub, McDonald's standardize li cas? Rau txheem yog txo los yog sib piv thiab nrog tus qauv; txiav txim siab qhov zoo, tus nqi lossis qhov xwm txheej los ntawm kev sib piv nrog tus qauv. Nws tseem yog ntxiv rau kev ua raws nrog ib txwm muaj; ua uniform. Case ntawm McDonald tus yog txawv. Lawv cov khoom thiab cov kev pabcuam tsis zoo ib yam hauv txhua lub xeev.

Tsis tas li ntawd, dab tsi yog standardization tswv yim?

A standardization tswv yim yog siv thaum lub tuam txhab kho tag nrho lub ntiaj teb ua ib lub lag luam nrog me ntsis kev hloov pauv. Qhov kev xav yog tias ib yam khoom tuaj yeem ua tau raws li qhov xav tau ntawm tib neeg txhua qhov chaw. Ntau lub tuam txhab ua lag luam-rau-kev lag luam tuaj yeem siv a txheej txheem txheej txheem.

McDonald's marketing tswv yim yog dab tsi?

Rau qhov ntawd, McDonalds 5p ua kev lag luam zoo uas ua raws li cov khoom, qhov chaw, nqe, nce qib thiab kawg cov neeg. Cov khoom lag luam muaj li cas lub tuam txhab yuav tsum tsim, tsim cov khoom uas txhim kho cov kev paub ntawm txhua tus neeg siv khoom. Cov khoom yog hais txog cov khoom siv lub cev thiab cov kev pabcuam muab los ntawm kev lag luam rau nws tus neeg saib xyuas.

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